Sydney Marsolan leads ASPM’s in-house marketing efforts, driving growth across every stage of the sales funnel through SEO, branding, review campaigns, and AI-driven innovation. She began her career with the company in 2018 while still in high school, working as a customer service representative, and gained firsthand experience supporting tenants and understanding the operational side of the business.
Throughout college, Sydney continued to grow within the company. During her senior year, she began working part-time in digital marketing and citation management, where her interest in data-driven strategy and creative communication truly came together.
After graduating summa cum laude with dual degrees in Marketing and Finance, Sydney joined ASPM full-time and stepped into her current role as Director of Marketing in June 2025.
Her rare blend of ground-level experience, analytical insight, and creative strategy allows her to connect marketing performance with real-world impact, driving occupancy, brand strength, and long-term growth across all facilities.
